Customized Bank Cards
Card customization is nothing new – outside of the United States. Simply searching on Google returned an article about the KBC bank in Belgium who were already providing this service to their customers back in 2006. Customers were invited to submit an image of their choice and after a few days new card was available for pick-up at the bank.This trend has now found its way slowly into the US via Capitol One’s Card Lab. I propose this be a venture undertaken by credit card companies such as American Express Business. Their new plum card simply does not say who you, the company are!

A simple addition of your company’s logo onto the card would not only enhance the company’s image and recognition, but there would be no confusion about who was paying when an employee was taking a client out to lunch. No, they are not using their personal bank card, but the company card – reinforced by the simple logo addition.Now it would be amazing to be able to make completely customized cards for your company but I’m sure this will not be available anytime soon. Regardless, I have created the Stackpole & Partners future credit card below:

For those of you who are artistic and enjoy a craft project like myself, make sure to check out this other hit I received from my search on Google regarding different techniques one person has used to personalize their card.
Posted by Marissa on November 24th, 2008
Filed under Advertising, Banking, Branding, Design, Fun, Miscellaneous | No Comments »
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